Mind-“bottling.”

February 11, 2011

I stumbled upon this facebook status in my news feed and the first thing i thought about was this blog.

“Dear Rutgers. Your fountain water is extra salty today. However, you make sure to overcompensate for this mistake by instead giving me a brisk when i tried to get a new water bottle from the vending machine.”

A handful of people liked the status but it doesn’t necessarily mean they all think the water at Rutgers tastes salty. I’d like to think that the majority of the “Likes” on this status was directed more towards the surprise Brisk from the vending machine.

Anyway, I’ve never seen this fabulous “hydration station” that everybody mentions.. I imagined it as a shinier water fountain with one of those spouts you see at the dentists office that pours the exact amount of water in a little dixie cup at the end of a cleaning. In my head, it looks like a big womp womp womp.

Womp Womp Womp

So I always thought that no matter how shiny or sparkly a water fountain looks, the truth is that everyone has already associated the bad taste of water with the image of a conventional water fountain.

—————–>

Just because water fountains have gotten shinier doesn’t change the fact that its connected to pipes and filters that have been around since 1766. So I guess what I’m trying to say is that there is no point in updating the old look of water fountains to shinier versions. I feel that peoples perception of how water tastes wouldn’t respond with a simple fiddling of the pipes or by adding an extra button on the side, which I never really understood… Adding extra buttons to turn on the water doesn’t erase the fact that your still hunched over slurping away while there’s a line forming behind you.

So I jumped on the web and to my delight I saw this magnificent hydration station and felt a sense of relief that this WILL work!

Although the water may perhaps still be coming from some rusty old pipes mangled deep within the colonial buildings infrastructure, there is something rejuvenating about this image that makes you want to drink from it. I feel like this is exactly what was needed for people to make the shift from plastic bottles to refillable bottles. The design of this hydration station is simple but genius. It doesn’t just look polished and new but its an image that people haven’t seen before. Its clean, fresh, crispy, icy water.

Anyway, I know this is my first post and I seem overly excited about this hydration station but I can’t be the only one that hasn’t seen one…..Think about all the thirsty people in the world who don’t have potable water. Its a very serious issue that I wont get into right now. But now that I’ve gotten these thoughts out of my mind and onto my blog, I should stop procrastinating and study for my exam.

And now that I’m parched.. When is Rutgers installing these hydration stations?

-JC

 

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